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Wednesday, July 24  |  1:15 p.m. - 2:05 p.m.  |  Concurrent Session

Building Your Personal Brand

1 CPE for CPA        

A personal brand is your story. Having a well-defined personal brand can help you not only cultivate powerful connections, but also set you apart. During this session, we will cover what you need to build your personal brand and explain how your reputation and relationships can impact that brand. Additionally, we’ll walk through how to identify your personal brand and steps you can take to build it.  

Objectives
Upon completion of this session, you will be able to:

  • Outline the key components of a personal brand 

  • Differentiate between your brand and your reputation 

  • Summarize factors that impact a brand 

  • Define steps to build your brand 

CPE information
Duration: 50 minutes
Course level: Basic
Prerequisite: None
Advanced preparation: None
Delivery method: Group Live

Nicole DeRosa

Senior Tax Manager at Wiss

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