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Monday, July 22  |  4:10 p.m. - 5:00 p.m.  |  Concurrent Session

Grow, Market, and Sell Payroll and HR

1 CPE for CPA        

If you’re looking to add payroll and HR services to your tax firm, ADP is here to help. In this session, experts from ADP will provide guidance on how you can build a successful value proposition to your current clients using critical identifiers. Then, learn the ideal recipe to grow and market your payroll and HR products. This session will review the step-by-step process of handling different sales scenarios. 

Objectives
Upon completion of this session, you will be able to:

  • Build a value proposition 

  • Grow and market payroll services 

  • Conduct a sales process 

CPE information
Duration: 50 minutes
Course level: Basic
Prerequisite: None
Advanced preparation: None
Delivery method: Group Live

McDonald, Megan

CPA Centric Sales Executive, ADP

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