Monday, July 21 | 8:00 a.m. - 10:15 a.m. | General Session
Preparing Now for What’s Next – How Tax Professionals Can Stay Ahead in an Age of Uncertainty
1 CPE for CPA
​
The tax and accounting landscape is evolving faster than ever. From rapid advancements in generative AI to shifting client expectations and the rise of next-generation consumers, the strategies that worked yesterday won’t guarantee success tomorrow.
​
In this fast-paced and research-rich keynote, award-winning author and trend forecaster Michael McQueen will equip tax professionals with the insights and tools needed to stay competitive, relevant and future-ready.
Objectives
Upon completion of this session, you will be able to:
-
Identify the key technological trends shaping the next five years, with a special focus on AI, automation and data analytics, and how they will impact tax professionals
-
Understand how digital-first generations are redefining the competitive landscape, from their demand for seamless digital experiences to their expectations for transparency and speed
-
Explain the defining attitudes, habits and expectations of Gen Z, and how to meaningfully engage them, both as clients and future team members
-
Combat the common mindset traps that can put businesses and professionals on a collision course with irrelevance and how to proactively avoid them
-
Stay ahead of disruption, adopt a future-focused mindset and position yourself as a trusted advisor in an increasingly automated world
​
CPE information
Duration: 50 minutes
Course level: Basic
Prerequisite: None
Advanced preparation: None
Delivery method: Group Live
