Wednesday, July 23 | 4:00 p.m. - 4:50 p.m. | Concurrent Session
Use Social Media to Attract the Best Clients and Network
1 CPE for CPA
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The easiest way to differentiate yourself from other firms or professionals is through creating your own brand. This session will show you how making simple social media posts can help build your reputation, establish yourself as an expert, attract clients you want to work with and make connections that lead to referrals. Whether you are new to social media or looking to refine your strategy, this session will provide actionable insights to help you stand out in a competitive market.
Objectives
Upon completion of this session, you will be able to:
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Identify branding components essential to success
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Create compelling content that educates, engages and converts potential clients
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Use tools to make posting on social media a breeze
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Start a new brand or improve your current brand
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CPE information
Duration: 50 minutes
Course level: Overview
Prerequisite: None
Advanced preparation: None
Delivery method: Group Live
